Rewilding

2023

The Avantguard

A three-part - bloom, grow, blossom - range that explores nature, science and Japanese craftsmanship. The recurring theme is quality eyewear that lasts while having a positive impact on the planet.

The collection we designed consisted of 11 frames each in 3 colourways, made only using recycled, bio-degradable and green plant-based acetates.

The campaign is inspired by the positive connection between nature and fashion - when working in harmony. Using Artificial Intelligence, we celebrate nature and our role within it, with zero environmental impact.